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FOUNDER + PRINCIPAL 

Kayronna ("Kay") Arroufi is a visionary entrepreneur and the driving force behind Kayronna Arroufi Consulting (KAC), a boutique consulting firm specializing in luxury spa, beauty and wellness services. With over two decades of experience in the spa and hospitality industries, Kay has cultivated a reputation for excellence, innovation, and unparalleled client satisfaction.

Kay's journey into the world of wellness began with a personal passion for holistic health and a desire to create transformative experiences. She is a Master Esthetician with certifications in Spa therapies from the  prestigious Atlanta Institute of Aesthetics, licensed by the Georgia and California Boards of Cosmetology and was deeply inspired by the intersection of luxury services and wellness. Kay furthered her expertise with a degree in Hospitality Management, equipping her with a robust foundation in strategic business management and entrepreneurship.

Early in her career, Kay held Director of Spa roles at renowned luxury resorts and spas around the globe. These positions allowed her to hone her skills in spa operations management, and customer experience. Her time in these roles not only solidified her industry knowledge but also sparked her entrepreneurial spirit. Recognizing a gap in the market for high-end, curated spa consulting services, Kay founded Kayronna Arroufi Consulting  in 2014.

Live your Dreams!

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Kay's strategic vision and innovative approach have earned her accolades within the hospitality industry. She is a sought-after luxury spa expert, industry mover and shaker, sharing her insights on spa  operations, and excellence in service to numerous Michelin® & Forbes® rated hotels & resorts throughout the country.  Her thought leadership has been featured in local publications such Trail blazers: Rewriting the narrative series and Shore Magazine. 

Beyond her professional achievements, Kay is dedicated to giving back to the community. She actively supports various charitable organizations focused on mental health and wellness, and mentors aspiring spa professionals, fostering the next generation of industry leaders.

In her personal life, Kay is an avid traveler, always seeking inspiration from different cultures and wellness practices around the world. She enjoys practicing mindfulness, exploring nature, and spending quality time with her family.

Kayronna Arroufi continues to redefine the standards of luxury and wellness through her unwavering dedication, expertise, and passion. Her work with Kayronna Arroufi  Consulting not only enhances the experiences of spa-goers worldwide but also sets a benchmark for innovation and excellence in the spa and hospitality industries.

KAYRONNA ARROUFI

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LUXURY SERVICE

EXCEPTIONAL QUALITY

 extraordinary results

If you're a beauty professional, business owner or customer than you likely know the importance of branding. Creating a signature product is a great way to increase brand awareness and profits! 

Our clients are estheticians, stylist, beauty professionals, entrepreneurs, spa owners, and hoteliers that are seeking expert advice, guidance and partnership in conceptualizing, designing and developing a spa, beauty or wellness product.

Our team has the wealth of knowledge and depth of understanding to bring your vision to life. With a focus on high-quality products, we aim for results worthy of luxury goods. We understand the urgency of time, your dreams can't wait. Let's get ready to launch!

Our Promise

Exceptional Service. Exceptional Quality. Exceptional Experiences.

Our service goals

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STRUCTURE & STRATEGY

EFFECTIVE OUTREACH

BRAND AWARENESS

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Spa treatment room

HIGH SALES RESULTS

We are what we repeatedly do, excellence, then, is not an act, but a habit"

- ARISTOTLE

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WORK WITH KAY

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